Learning Outcome 1

Learners will be able to:

What event will trigger the application of the learning?

What degree of success will learner accomplish?

When learners need to create an e-Business Business Plan and when they are considering setting up an e-Business venture

Learners will be able to create a successful e-Business business plan and successfully set up an e-Business venture

Learning Objectives in the 'Mandatory Objectives' column refer to the bare minimum you need to learn to pass. It is essential that this learning is undertaken.

Successful completion of the 'Honours' column, together with the 'Mandatory Objectives' column, will prepare you more thoroughly.

If you complete all of the learning in each column, then you will be in the best position to obtain a high mark during the assessments.

For each category, click on individual Learning Objectives to access the relevant learning material.

Mandatory Objectives:

Honours:

First Class:

What is e-Business?

What are the inhibitors, enablers and motivators of e-Business?

What effects do our habits, feelings, and social behaviour have on e-Business?
What are information systems? How would firms use information systems to improve efficiency? What arethe different types of information systems that firms can use?
What is digital firm? What role does information and its distribution plays in managing the digital firm? What are the impacts of change on employees and the community at large ?
What is e-Business marketing? How can you tell an organisation has an e-Business marketing strategy? What makes e-Business marketing original, and persuasive?
What are Information systems used in digital enterprise? What role does information and its distribution plays in managing the digital firm? What are the problems with installing and operating management information systems? What are the impacts of introducing information systems into the organisations on people and their working culture? What are the important pieces of information that different departments within an enterprise capture and work with?
What do we mean by "the intelligent e-Business"? What are the effects of knowledge and management management on organisations? How can one describe the network of businesses, stakeholders, products and processes within an e-Business?
What is "knowledge management framework"? What opportunities and threats exist within an e-Business' business environment? How does an e-Business get a competitive advantage from managing knowledge? How are e-businesses structured as organisations? How is company ethos and company culture affected by the virtual status of an e-Business?
What is an information management infrastructure, how is it developed, and what are interfaces to it? What are the technological issues in knowledge capture and management? What are the inherent problems with gathering knowledge about customers? How are knowledge management databases designed, and how is the data is organised? What information is being gathered by the owners of these systems about the users?
How is e-Business developed, maintained, and run?

What are the electronic transaction processing systems and how do they work? How could UK & EU laws have an impact on creating an e-Business here?

 Where are most e-businesses in terms of Hoque's 4 phases of e-Commerce? What do the supply chains for most e-businesses look like?
How do organisations create and implement e-Business strategy? What are the relative strengths, weaknesses, opportunities and threats to familiar organisations? What are some of the common Eisenhardt & Sull rules for running an e-Business? What is it that leading brands have, that the copycats and rivals don’t have? What are the commonly occurring words used to represent important aspects or values of famous brands?

 

Are there any tools that learners can use in pursuit of this outcome?

PC with Internet access, books, periodicals

Are there any special words or terms which can be used in the glossary?

 

What references (books/articles/URLs) can the learner draw on?