Learning Outcome 1

Learners will be able to:

What event will trigger the application of the learning?

What degree of success will learner accomplish?

When learners need to create an electronic-business Business Plan and when they are considering launching a digital venture

Learners will be able to create a successful electronic-business Business plan and successfully set up a digital venture

Learning Objectives in the 'Mandatory Objectives' column refer to the bare minimum you need to learn to pass. It is essential that this learning is undertaken.

Successful completion of the 'Honours' column, together with the 'Mandatory Objectives' column, will prepare you more thoroughly.

If you complete all of the learning in each column, then you will be in the best position to obtain a high mark during the assessments.

For each category, click on individual Learning Objectives to access the relevant learning material.

Mandatory Objectives:

Honours:

First Class:

What does it mean to be doing business electronically?

What are the inhibitors, enablers and motivators of e-Business?

What effects do our habits, feelings, and social behavior have on e-Business?

What are information systems? How would firms use information systems to improve efficiency? What are the different types of information systems that firms can use?
What is digital firm? What are organisational structures in traditional and contemporary organisations? What are the impacts of change on employees and the community at large ?
What are Information systems used in digital enterprise? What role does information and its distribution plays in managing the digital firm? What are the problems with installing and operating management information systems? What are the impacts of introducing information systems into the organisations on people and their working culture? What are the important pieces of information that different departments within an enterprise capture and work with?
What is digital marketing? How can you tell an organisation has a digital marketing strategy? What makes digital marketing strategies original, and persuasive?

 

Are there any tools that learners can use in pursuit of this outcome?

PC with Internet access, books, periodicals

Are there any special words or terms which can be used in the glossary?

 

What references (books/articles/URLs) can the learner draw on?