 |
|
 |
||
|
|
Replica Company the business is a replica company which is used at first year level to help students learn about business organisations. It can be used to illustrate how businesses run and the approaches which are used to help and support management activities. The replica company does not actually exist as an active business but realistic descriptions, information and data are provided so that investigations and tasks can be carried out as if the company did exist.
Some of the stores of the business are situated in city centre locations and some in out-of-town shopping malls. This generates two different types of environment for the stores.
In particular, the Sheffield store of the business is imagined to be situated in the Meadowhall Shopping Centre.
There are two web sites for the business:
|
|||
the business is set up as a retail company with 9 department stores across England. Each store is imagined to be sited in a real place. The real environment and the businesses which actually exist in these places form the background against which the replica company should be viewed.
